We'll use this site to provide the background for our business and explain the goods or services we have to offer.
People don't want to spend time figuring out what a business does, so our home page will highlight the most important features
of both our business and our web site. We'll think of the home page as a kind of portal, giving customers the information
they want at a glance, and offering lots of links to draw them in to the rest of the site.